E.L.I., LLC is a consumer products company that develops successful new kitchen products. We manage a line of kitchen products to make them more visible in the marketplace, to maximize profits for those products, and to raise the value and marketability of those products. 

Michelle Barragan is founder & CEO of E.L.I. Kitchen & Baby, LLC. Her background as a founder of several successful businesses provides a unique perspective in product development. She lives in Austin with her 2 children. When not conceptualizing new consumer brands, she can usually be found on the Lakefront.